Creative professionals are redefining what it means to be an artist.
Open to artists in all creative fields, the Artist as an Entrepreneur Institute’s (AEI) lectures, panels and interactive workshops are led by South Florida’s top-ranking arts practitioners and industry professionals. From boosting business practices to strengthening sales, AEI has it covered – freeing you up to focus on your art.
June 22, the seminar’s final Saturday, features a Business Plan Clinic and Workshop to guide attendees through the creation of a simple business plan – a vital tool for both artists and arts-based business owners. Learn how to pitch to and work with lenders for financial support. Conducted by the Florida Small Business Development Center, the clinic invites attendees to submit business plans before June 22 for inclusion in the clinic’s review. Attendees will also have an opportunity to network with AEI alumni.
Seating is limited. The $100 registration fee includes light refreshments, free parking and an AEI course book. The course book contains worksheets, presentations, exercises and pre-session readings. Artists residing in any county are invited and welcome to attend.
Tools for artists to launch and grow their careers in today’s marketplace
SATURDAY, JUNE 1 9 AM – 6 PM
Understanding Your Current State
Creating a Business / Action Plan
Defining the Product or Service
Pricing and Practice
Choosing a Business Structure
SATURDAY, JUNE 8 9 AM – 6 PM
Protecting Your Rights
Building a Marketing Plan
Understanding Consumers and Researching Markets
Building a Communications Strategy
SATURDAY, JUNE 15 9 AM – 6 PM
Making the Sale
Raising Capital and Resources
Operational Accounting and Finance
Revisiting the Business / Action Plan
From the Trenches: Stories of Successful ‘Artrepreneurs’
SATURDAY, JUNE 22 9 AM – 2 PM
Working Effectively with Lenders
Developing a Brand
Business Plan Clinic and Workshop
Group Conversation, Wrap-up, Evaluation & Next Steps
Registration & Information
Register online at the
Broward County Cultural Division's Eventbrite page
or contact James Shermer at
954-357-7502 | firstname.lastname@example.org